International Art Event with Cartoonist Mordillo on AIDAsol Cruise line presents 10,000 works of art on ten ships
On Sunday, July 19, 2015, guests of the cruise ship
AIDAsol experienced a real firework display of artistic pleasure. Six renowned
artists in all presented their works on board and spoke about their creations.
The most prominent guest was the Argentine graphic artist and cartoonist
Guillermo Mordillo. The media-shy world star and inventor of the bulbous nose
characters is one of the most renowned artists in the AIDA art galleries. The
inventor of the AIDA red lips, Feliks Büttner, the painter Devin Miles, Malte
Brekenfeld belonging to the artist group MARFA, as well as Rando Geschewski and
caricaturist Peter Bauer are also presenting their works to the public.
“From
the very beginning the cruise line AIDA Cruises has had a mission to give high
priority to art on board. Today the works of
many known artists enthuse some 800,000 guests each year who spend their
vacation on our ships,” explains Michael Ungerer, President of AIDA Cruises.
Shipbuilding and art – both are tradition at AIDA
Cruises. The cruise line set artistic accents right at the start, when the
first AIDA ship went into service back in 1996. The exterior painting of the
AIDA ships grabs your attention right from the start: Two glistening eyes at
the bow, to the kiss-pursed lips, and eyelids that are drawn out like waves
over the ship’s sides. Rostock painter Feliks Büttner gave the AIDA ships a
face with glowing colors.
The painting of the AIDA ships also provides a taste
of what travellers can expect on board: More than 10,000 works of art are found
on the AIDA ships. In public spaces you will find numerous works by important
artists of international standing, others by up-and-coming young artists from
all over Germany. These include Moritz Götze, James Rizzi, Ottmar Hörl, artists
group MARFA, to name just a few. All the while, the numerous pictures,
sculptures, woven pieces and painting are skillfully integrated into the ship’s
interior. Art treasures await the viewer at all possible and seemingly
impossible places for a dialog – whether in the staircase, at the reception, in
the spa area or in the officers’ mess.
AIDA Cruises has succeeded in meaningfully combining
business and art with the art collection on board AIDA ships. For eight years
now, AIDA has been successfully operating the now ten floating art galleries on
its ships. The fixed inventory of exhibits on board comprises up to 2,000 works
of art per ship from 45 different artists valued from 120 euros up to 200,000
euros. The art on offer is curated by AIDA itself and provides collectors and
newcomers alike an attractive offer. All genres of contemporary art are to be
found, including paintings, drawings, printed graphics, sculpture and hand-made
designer jewelry. Academically trained staff offer the guest expert advice and
conduct art auctions.
Each
year AIDA is responsible for about 300 deliveries of art works to the ships,
transports them in shock-proof rolling containers, and organizes the
transportation from the ship directly to the guest from all AIDA destinations. In addition, AIDA regularly offers special art theme
trips during which guests can personally meet and experience their favorite
artist live. The artists then transform the ship into their personal studio and
create unique works of art that subsequently can be bought at auction.
Further information to AIDA and art can be found on www.aida.de/kunst.
Rostock,
19. July 2015
